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Writing for Diamond Crystal Salt

Category archive: Copywriting

Blogging

What do Operators Want? A friend of mine who works for an agency and does marketing for a major foodservice manufacturer whose brands you have definitely heard of, told me some news the other day. On a recent rebate campaign that operators participated in, they were given a choice: Choose a cash (check) rebate or

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Online Promotion

Created and Promoted this National Brand on Foodservice Website. Site allows for Operators to Redeem online rather than mail in. Also is accessible via mobile platforms, which represent 1/2 the visits.Additionally the rebate is promoted on social networks.

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Press Release

One example of dozens of press releases written, distributed and promoted to the media.

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Sample Proposal Response

100′s of proposal responses closing millions in revenue across numerous industries.

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Event Promotion / Brochure

Promotional brochure for author keynote address

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Mailer / Brochure

Dual Purpose Brochure/Mailer

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Brochure

Multi-layered brochure touting all the benefits to the end users.

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